Bin it For Good

The results are in and the anti-litter campaign ‘Bin it for Good’ has raised a tremendous £1,500 during its three months for Thanet charities.

In addition to the money and awareness raised for Pilgrims Hospices, Oasis Domestic Abuse Service and Porchlight, the campaign has reduced the amount of litter dropped on our streets over the three months by an average of 35%. Each charity has achieved the maximum prize pot of £500 each due to these fantastic results.

Launched at the start of September, the three month initiative, which is a partnership between Thanet District Council, The Wrigley Company and Keep Britain Tidy, aimed to change behaviour whilst turning cleaner streets into cash for charities and good causes; and it has worked.

The ‘Bin it for Good’ charity pot logo was proudly displayed on designated public bins around Margate Old Town. The more litter that went into these charity pot bins, instead of on the ground, the more money the featured charity received.

The scheme’s success has pleased all those involved who worked to get it launched.

Cllr. Suzanne Brimm, Cabinet Member for Operational Services, said: “We are so pleased with how the public and local businesses have responded to the scheme and supported it. We have seen a positive change in attitude to dropping litter since the start of the campaign.

“Initiatives such as ‘Bin it for Good’ are a great proactive way to encourage people not to drop their rubbish rather than having to rely on fines. The learning from this project will hopefully inspire some other similar projects in the future around the district.”

Pictured here from left to right the photo includes Rachel van Hoven, Community Fundraising Manager, Porchlight, Loukia Michael Fundraising Manager Oasis Domestic Abuse Service, Jasmin Rose, Environmental Education Officer, Thanet District Council, Darren Scott, Cleansing Operative, Thanet District Council, Steven Hadley, Cleansing Operative, Thanet District Council and Karen Kenward, Community Fundraising Manager, Pilgrims Hospices.